airberlin appoints Roberto Cuesta Vice President, Sales and Marketing The Americas

airberlin has appointed Roberto Cuesta Jr. as Vice President, Sales and Marketing The Americas effective September 1, 2014. In his new role, he will be reporting to Norbert Draskovits, Senior Vice President Sales Scheduled Services airberlin.

“Roberto has proven sales and management skills that will promote our continued growth in the Americas region which is key to the overall growth strategy for airberlin in this region”, stated Norbert Draskovits, Senior Vice President Sales Scheduled Services airberlin.

Roberto Cuesta was appointed Commercial Director in June 2013 for airberlin in the United States to further strengthen airberlin’s sales force in North America. He joined airberlin from ISSGMT where he was General Manager Regional Sales and Customer Service and has over 21 years of airline industry experience having worked for Martinair, South African Airways and British Airways. In his new role, he will oversee the ongoing expansion of the sales operations in the Americas in addition to establishing and coordinating marketing strategies for airberlin.

airberlin is one of the leading airlines in Europe and flies to 171 destinations worldwide each year. The second largest airline in Germany carried more than 31.5 million passengers in 2013. airberlin offers a global route network through its strategic partnership with Etihad Airways, which has a 29.21% share in airberlin, and through membership of the oneworld® airline alliance. The airline with the award-winning service operates codeshare flights worldwide with 18 airlines. The fleet has an average age of five years and is among the most modern and eco-efficient in Europe.