SATA starts its return to the Brazilian market through the operation of regular weekly flights to Salvador da Bahia, departing from Lisbon on Thursday and returning on Friday.
The demand for foreign markets and the commercial exploitation of new destinations are important for the competitiveness of SATA, seeing as the additional revenue that can come from here is a strong contribution to the consolidation of its ability to respond to the challenges of its core mission, which is the provision of a public service in the Azores and Azorean diaspora communities, which meets the quality standards and lowest costs so that it meets the expectations of the Azorean people.
By adding the Brazil destination to the SATA offer, which now joins others such as the United States, Canada and Europe, the Azorean airline’s Atlantic vocation is enhanced as well as its foreign deployment.
For SATA President António Menezes, the operation to Brazil is “an important step in the growth strategy and, at the same time, a big bet on the Brazilian market which, with its emerging economy, recorded very interesting growth rates for the business of commercial aviation”.
The first flight taking place today is already sold out and the following ones already record, in the distribution channels, both in the SATA site and the network of Travel Agents, high expectations and a very positive demand.
All information concerning fares to Salvador da Bahia, as well as campaigns that are taking place, can be obtained on the SATA website – www.sata.pt – and on the network of travel agents, with emphasis on the existence of stopover fares, i.e. a single fare from any of the “gateways” in the Azores, which is equal to that charged from Lisbon.
The beginning of this renewed operation in the Brazilian market, which will be developed to the scale of SATA, is a further contribution to the promotion of tourism in the Northeast of Brazil, Portugal and the Azores, accentuating thus the ability of the Azorean air carrier as an exporting company that actively contributes to the growth of the economy of the Azores.
The development of SATA’s regular operation to Salvador da Bahia is part of its strategy of growth and diversification of business in order to continue the development of its entrepreneurial path with acknowledged positive results and, likewise, consolidates its reputation and gives firm steps in its affirmation in international markets with competitive value propositions.