Tatjana Lulevic-Heyny appointed as new Head of Sales for Austrian Airlines Group

Tatjana Lulevic-Heyny, 45, will be taking over the management of the Sales Division of the Austrian Airlines Group, as Vice President Sales, from 10 February 2014. A skilled graduate in business studies, Ms. Lulevic-Heyny will succeed Christina Hackl, who has left the company.

Ms. Lulevic-Heyny read Business Studies at the University of Illinois in the USA before going on to attend the Vienna University of Economics and Business Administration, where she completed a Master’s degree in Business Administration. Born and raised in Vienna and with Croatian roots, she began her career in 1995 as Brand and Marketing Manager for Mars Austria, where she was responsible for five brands and their strategic orientation. She moved from there to Kotanyi as Group & Trade Marketing Director in 2008, where she bore responsibility for the countries of Central and Eastern Europe. Since 2010, as Strategic Sourcing Marketing and Sales and Marketing Services Director at Kraft Foods, Ms. Lulevic-Heyny has been responsible for CEE, the Middle East and Africa. Most recently, she has also been responsible for innovation management on the “Milka” brand.

Karsten Benz, CCO of Austrian Airlines, said the following: “In Tatjana Lulevic-Heyny, we are deliberately bringing to the company somebody with expertise in the management of innovative sales strategies in international markets. This is precisely where we intend to place even greater emphasis in future.”